As Magic Leap continues to spread its influence in the US with the help of wireless carrier AT&T, the augmented reality startup is also working its way into East Asia.
Like many things associated with Magic Leap, the start of the company's first annual L.E.A.P. conference got off to a unique start. Taking the stage on Wednesday morning in Los Angeles, the company's CEO, Rony Abovitz, gave a brief introductory speech welcoming the crowd and outlining the mission of Magic Leap.
The legal travails of Magic Leap appear to have no end in sight, as a lawsuit filed by an ex-employee further threatens to dampen the startup's 2018 launch.
In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios.
Hands-On: Hands-On with Magic Leap's Undersea, an AR Experience That Transports You to Another World
The latest immersive production from Magic Leap Studios finally got its debut on Monday at Siggraph, during which the company also released the app to the general public, so we took it for a spin.
News: Magic Leap's New Overture App & Background Music Service Hope to Bring Music into Your AR Workspace
The mystery surrounding Overture, an app that showed up in the Magic Leap World app store along with the latest Lumin software release, has been cleared up.
While Magic Leap has remained mostly silent regarding its plans for its Magic Leap One successor, the software team continues to makes strides with improvements to the device's Lumin OS and SDK.
News: Magic Leap Achieves Full Hand Tracking & Lays Foundation for Magicverse with Latest Lumin Update
After improving hand-tracking and adding multi-user sharing features in the last Lumin OS update, Magic Leap has upped the ante yet again.
News: 5 Magic Leap Apps You're Probably Missing, Including Star Wars, the Magicverse Matrix, AR Jenga, & More
Whenever the name Magic Leap comes up, the talk inevitably seems to turn to the company's big-name backers and "unicorn-level" amounts of cash poured into the venture. And if it's not that, observers tend to focus on the company's market strategy and overall prospects.
In the lead up to the Magic Leap One launch, Magic Leap has been coy about what the actual field of view (FoV) is for its first commercial product.
Why do you need augmented reality? Because enterprise, they say. And while that's certainly true for several disciplines, there's still that mainstream use case hanging out there waiting for users to discover beyond the realm of enterprise and gaming.
Augmented reality jigsaw puzzle game PuzzlAR: World Tour, formerly only available on mobile devices, has been given a major upgrade via a new version for the Magic Leap One.
The Magic Leap One: Creator Edition has been teased for months now, and while we still don't know exactly when the sales will begin, it can't be long now because we've discovered a couple of new hints that the device's launch is imminent, hiding in plain sight on the company's website.
In a surprising twist of expectation management, Magic Leap managed to not only ship but deliver the Magic Leap One I ordered on Wednesday by 4 p.m. PT on the same day.
The Association for Computing Machinery's annual Siggraph conference, taking place next week in Los Angeles, will bring researchers from around the to show off their latest innovations in imaging and display technology.
Unlike VR, when you're talking about augmented reality, describing what an experience is like can be incredibly difficult — primarily because the experiences are even more contextual than relatively static virtual worlds that don't involve real-world settings.
News: Medivis App for Magic Leap One & HoloLens Lets You Study the Human Anatomy in Augmented Reality
Not content to merely assist surgeons via the HoloLens, Medivis has expanded its augmented reality suite to Magic Leap One with an app for medical students.
News: Mimesys Brings Its Version of Augmented Reality Video Calling to Magic Leap via Intel RealSense
The release of Avatar Chat for Magic Leap One and Spatial for HoloLens during the fourth quarter of 2018 appeared to revolutionize video calling via augmented reality.
News: Here's What Magic Leap's Creator Portal & Lumin SDK Docs Reveal About How You'll Develop for & Use Magic Leap One
Now that we've had a chance to jump into the Lumin SDK documentation at Magic Leap's Creator Portal, we now have much more detail about how the device will function and utilize software than any single piece of content released by Magic Leap to date.
News: Magic Leap Highlights Award-Winning Augmented Reality Apps Revealed at Reality Virtually Hackathon
With Magic Leap One approaching six months since launch, Magic Leap is fully focused on building a content ecosystem and developer community.
News: Magic Leap Adds New Multi-User & Sharing Features, Improves Hand Tracking in Latest Lumin OS Update
After showing off a prototype of the Grordbattle multiplayer first-person shooter at the Game Developer Conference, Magic Leap has added a new Shared World feature in version 0.95.0 of the Lumin OS update released this week.
News: Magic Leap Claims He Stole Augmented Reality Ideas as an Employee, but Who Is Chi Xu, the Founder of Nreal?
When I first found out about Nreal, back in the spring of 2018, the most interesting thing about the company's story was the founder's background. Chi Xu, the CEO and founder of Nreal, previously worked at Magic Leap as a software engineer.
News: Magic Leap Care Center Reveals New Details About Magic Leap One Usage, Sales Practices, & Who Gets to Use It
Now that the Magic Leap One is officially out in the wild, users are already beginning to find out exactly how it works and what it might be useful for in the augmented reality space. But there are still other, more unique questions that remain unanswered.
The last few months have delivered some great new Magic Leap releases, but that doesn't mean the development team is resting on its laurels when it comes to the platform itself.
For the curious, here are a number of close-up shots of the Magic Leap One's optics and the magnetic attachment that can be swapped out for a version with lenses matching your glasses prescription in the near future.
News: Stanford Children's Hospital Experiments with Magic Leap One to Reinvent Medical Training Simulations
In the last few years, the HoloLens has become a popular tool for use in medical procedures and training. But recently, the Magic Leap One has gained momentum in the space as well when it comes to medical use cases.
In a legal brief entered on Monday, Florida-based startup Magic Leap has filed suit against the founder of Nreal, a former employee of Magic Leap, claiming that the company's Nreal Light smartglasses were built using Magic Leap's intellectual property.
Hands-On: Magic Leap's Screens App Is the Closest Thing to a Killer App for the Magic Leap One, For Now
By now, you already know that the Magic Leap One ships with an array of apps to immediately get you accustomed to operating in your new spatial computing reality. The first one we're going to focus on is Screens, an app we told you about previously, but only now have managed to try for ourselves.
Yesterday, I talked about what I think is the most immediately mainstream-friendly app on the Magic Leap One is (Screens), and now we'll touch upon the runner-up: Helio.
The long guarded veil of mystery surrounding Magic Leap for years was finally lifted last year when the company revealed its Magic Leap One device.
Just months after we previewed the augmented reality, volumetric video conferencing powers of Mimesys, the company has undergone a major change — it's now a part of Magic Leap.
In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles.
The collaboration between Magic Leap and Wacom, which was first announced during last year's L.E.A.P. conference is progressing rapidly.
It turns out that the video Magic Leap released earlier today was indeed a teaser for the public release of the Game of Thrones experience for meant for all Magic Leap One users.
News: AT&T Expands Partnership with Magic Leap to Focus on Enterprise AR, Promises Nationwide 5G by 2020
With CES in full swing, it seemed like Magic Leap would have little to announce at the major tech event, but it turns out that one of its partners has weighed in with a rather substantial update regarding the company.
In recent days, I've twice talked about brining the Magic Leap One out into the world with me to test its mobile capabilities. But you may have been wondering how I carried the device with me. Did I just stuff my brand new $2,300, hard to obtain device in a backpack and hit the road? Hardly.
News: Moschino & H&M Harness the Power of Magic Leap One to Intro Augmented Reality to the Fashion World
Magic Leap has already entered the realm of entertainment and enterprise, but on now it has blazed its way into a new augmented reality frontier: fashion.
While AT&T is gradually showing off the powers of its 5G technology in the US via the Magic Leap One, another major wireless company is doing the same in the UK using the world of fashion.
In June at the eMerge Americas investors conference, Magic Leap founder (and NR50 member) Rony Abovitz proclaimed that the launch of their flagship product was "not far away."
Magic Leap has done a great job of aggressively releasing new apps, software updates, and major franchise tie-ins. But aside from all the creative and entertainment apps, what's it like to use one of the apps the company hopes you'll use every day?