A year and change into its shift towards enterprise customers, Magic Leap has updated Lumin OS and the corresponding Lumin SDK with some key prerequisites for the business sector.
News: Magic Leap Unveils First Look at Magicverse AR Cloud & New Meetings Capabilities in Lumin OS Update
With many office workers in the US being asked to work from home if their job allows, Magic Leap's customary updates for the Lumin OS and Lumin SDK brings some help to keep distributed workforces connected.
Magic Leap has done a great job of aggressively releasing new apps, software updates, and major franchise tie-ins. But aside from all the creative and entertainment apps, what's it like to use one of the apps the company hopes you'll use every day?
News: Moschino & H&M Harness the Power of Magic Leap One to Intro Augmented Reality to the Fashion World
Magic Leap has already entered the realm of entertainment and enterprise, but on now it has blazed its way into a new augmented reality frontier: fashion.
The era of AT&T and Magic Leap has quietly entered a new phase that ramps up the mainstreaming of the cutting edge augmented reality device.
The business world is currently figuring out how to deal with the coronavirus crisis, with many offices opting to work remotely for at least the next few weeks as a safety precaution. Predictably, this has thrown remote meeting software back into the spotlight, especially augmented reality solutions.
You want whales? Ok, you'll get whales! That seems to be the unspoken message from Magic Leap via its latest update in the form of several new experiments posted inside its Helio app.
Among the revelations uncovered during the December unveiling of the Magic Leap One: Creator Edition was the fact that the Lightwear augmented reality headset would be tethered to a wearable computer called the Lightpack.
A lot of digital ink has been spilled heaping scorn on Magic Leap. Much of that media schadenfreude was due to what some believed were unmet promises versus some of the early hype around the product. Others just seemed to be rubbed the wrong way by the startup's Apple-esque secrecy and penchant for attempting to coin new terms and frameworks for things that were, mostly, already in play.
Although Magic Leap's founder Rony Abovitz has a lot to say about his product, what people really want are visuals, and it looks like we're about to get a lot more of those in the coming weeks. In a post on Magic Leap's official announcements forum page, the company revealed that it plans to begin a monthly livestream series on Twitch.
News: Medivis App for Magic Leap One & HoloLens Lets You Study the Human Anatomy in Augmented Reality
Not content to merely assist surgeons via the HoloLens, Medivis has expanded its augmented reality suite to Magic Leap One with an app for medical students.
The past year has revealed a gaping hole of opportunity in the world of business called virtual meetings. Some existing players like Zoom hopped on that opportunity, while others like Skype seemed stuck on the sidelines, and Google Meet just managed to catch up in time to snag some of the shift in remote work.
Unlike the realm of virtual reality, augmented reality is less about losing yourself in some fantasy environment, and more about getting things done in the real world. So while we've seen some great games that capture the imagination on devices like the Magic Leap One and the HoloLens, when it comes to real-world usage, the biggest developments coming for AR apps that are the more practical ones.
News: HyperloopTT Uses Magic Leap to Show How Elon Musk's Futuristic Vision of Transport Will Work in the US
While Elon Musk is in Los Angeles showing off the future of personal transport via the Cybertruck, another, unaffiliated group is taking one of his most popular ideas to market, with augmented reality as a key part of the plan.
News: 5 Magic Leap Apps You're Probably Missing, Including Star Wars, the Magicverse Matrix, AR Jenga, & More
Whenever the name Magic Leap comes up, the talk inevitably seems to turn to the company's big-name backers and "unicorn-level" amounts of cash poured into the venture. And if it's not that, observers tend to focus on the company's market strategy and overall prospects.
In the lead up to the Magic Leap One launch, Magic Leap has been coy about what the actual field of view (FoV) is for its first commercial product.
News: Magic Leap Founder Launches the Company He 'Really' Wanted to Start, a Film & Music Studio with Virtual Artists
The company augmented reality that Rony Abovitz was trying to build at Magic Leap apparently wasn't working out the way he hoped it would. That company, built on dreams, music, and future-looking entertainment, rather than truly new technology, came with a $2,300 price tag for a device using dynamics most mainstream consumers have never even tried.
Hands-On: Hands-On with Magic Leap's Undersea, an AR Experience That Transports You to Another World
The latest immersive production from Magic Leap Studios finally got its debut on Monday at Siggraph, during which the company also released the app to the general public, so we took it for a spin.
Magic Leap One owners, start your virtual engines, as automotive virtual reality developer RelayCars has published an app to Magic Leap World that lets users customize and test drive a 2019 Kia Stinger.
Unlike VR, when you're talking about augmented reality, describing what an experience is like can be incredibly difficult — primarily because the experiences are even more contextual than relatively static virtual worlds that don't involve real-world settings.
News: Magic Leap, Microsoft Pursuing Military Contracts to Supply AR Headsets for Soldiers, Report Says
Leading augmented reality headset makers Microsoft and Magic Leap are among the companies now vying for a military contract for battlefield heads-up displays.
Yesterday, I talked about what I think is the most immediately mainstream-friendly app on the Magic Leap One is (Screens), and now we'll touch upon the runner-up: Helio.
While everyone was marveling at the latest drama over at Magic Leap involving employees last week, a major rumor listed in one of the reports, related to the company's flagship device, was mostly overlooked.
In June at the eMerge Americas investors conference, Magic Leap founder (and NR50 member) Rony Abovitz proclaimed that the launch of their flagship product was "not far away."
This year, as part of the Next Reality 30, in partnership with Snap, we're spotlighting an up-and-coming innovator in augmented reality. Specifically, we were searching for an independent developer or creator who embodies the bleeding edge spirit of AR and its ability to leverage machine learning. This year's honoree is Aidan Wolf.
The first season of Star Wars: The Mandalorian may be over, but the love for its biggest star, Baby Yoda, persists.
News: Magic Leap Repackages Developer Tools as The Lab, Publishes Updates to Lumin SDK & Lumin OS, & Previews Magicverse SDK
Along with rebranding Magic Leap 1 for enterprise customers, Magic Leap has gifted its developer community with some new toys with a tease of more to come in 2020.
News: Magic Leap Patents Signed Over to JPMorgan Chase as Collateral Just Months After Major Funding Push
Is the augmented reality magic fading down in Plantation, Florida? That's the first question some may be asking following a casual revelation over the weekend that Magic Leap, the maker of the Magic Leap One, has assigned much of its patent portfolio over to JP Morgan Chase as collateral.
News: Magic Leap Lawsuit vs. Nreal Takes Major Step Forward After Legal Team Scours the Planet in Search of Elusive Founder
The legal drama surrounding Chinese startup Nreal and Magic Leap continues, and now we finally have an update.
Augmented reality can be more than simply a way to enhance navigation, or superimpose virtual sunglasses onto your face. It can also be a platform for shining a light on important social issues.
It took a while, but one of the most anticipated Magic Leap One accessories is finally here. Magic Leap has quietly added the official Magic Leap One carrying case, which we previewed last year, to its website.
Just months after we previewed the augmented reality, volumetric video conferencing powers of Mimesys, the company has undergone a major change — it's now a part of Magic Leap.
News: SK Telecom Rolls Out Magic Leap In-Stores in South Korea, Announces Harry Potter & League of Legends AR Partnerships
The partnership between Magic Leap and leading South Korean wireless carrier SK Telecom took on an added importance earlier this week as the company unveiled the world's first nationwide 5G network.
In case you thought the long and unfortunate story of ODG was over, hold on, there's one last chapter to tell.
Visitors to the Unity booth at the Game Developers Conference in San Francisco will get a special augmented reality treat courtesy of Magic Leap and Weta Workshop.
After some social media teasing, the Star Wars universe's Magic Leap debut has finally arrived. On Tuesday, Magic Leap announced the release of Star Wars: Project Prog, which is available for free via Magic Leap World.
The tradition of using cutting edge technology to prepare for missions in space, in this case, augmented reality, continues with a new team of international astronauts slated to board the International Space Station (ISS) later this year.
In the last few weeks, the Magic Leap ecosystem has ramped up activity with a number of new releases debuting just before the close of the year.
When the announcement of the Cheddar app for Magic Leap first went out on Tuesday morning, the app was not available on my updated Magic Leap One (located in New York City). However, after checking throughout the day, I can confirm that the app is now live.
News: The Enterprise Leap — Robots, Gremlins, & Games Won't Save Magic Leap, but Tapping the Inner Child of CEOs Just Might
Mystery is a tricky thing. Used correctly, it can give onlookers the impression that wondrous and perhaps valuable things are afoot. However, once the veil of suspension of disbelief is removed in any significant way, that same mystery can quickly turn into not just skepticism, but outright anger at what may have seemed like an attempt to dupe trusting onlookers.