Facing mixed reviews for the Magic Leap One, Magic Leap has already returned to the lab to improve on the device's successor.
The critics of Magic Leap have been circling for a couple of weeks now, but that isn't stopping the company from pushing forward with major new partnerships. The latest Magic Leap tie-up is with none other than motion capture actor Andy Serkis and his UK-based The Imaginarium Studios.
News: Magic Leap Announces L.E.A.P. Conference Dates in Los Angeles for First Developer & Partner Event
Magic Leap has been promising to launch a developer conference for years, and now the company is finally making good on that promise. On Wednesday, Magic Leap sent out the official announcement for its first L.E.A.P. conference, which will be held in Los Angeles in October.
Now that we've had a few days to recover from the VR geek versus augmented reality nerd battle between Oculus founder Palmer Luckey and Magic Leap founder Rony Abovitz, we can get back to taking a closer look at the Magic Leap One. This time, we take a very brief dip into the Abductor app.
Less than 20 days after the launch of Magic Leap One, Mapbox has jumped at the chance to provide its map services to Magic Leap developers through its Maps SDK for Unity.
Following the launch of the Magic Leap One earlier this month, the device and the company took a few hits from early reviewers. But it turns out those were just love taps compared to the absolute scorched earth acidic screed penned this weekend by someone well credentialed to dissect Magic Leap One: Oculus Rift creator Palmer Luckey.
Although the Magic Leap One: Creators Edition is currently officially available in only six US cities, those living outside of Magic Leap's designed US cities now have a roundabout way to order the device.
News: Magic Leap One Teardown Reveals Sophisticated Hardware with Shortish Shelf Life & Low Repairability
One of the primary marketing tactics used by Magic Leap in promoting the Magic Leap One was selling early adopters on the "magic" contained within the device. On Thursday, some of that magic was uncovered as the Magic Leap One was completely disassembled by repair engineers, revealing the delicate innards of the device and detailing how it delivers its augmented reality experiences.
The first mobile augmented reality app out of the gate with support for Magic Leap One Creator Edition is Thyng, who is planning to release the headset version of the app later this year.
Considering Rovio Entertainment quite literally owes its existence to Apple and the App Store, it may ruffle a few feathers that the company has opted to aim the augmented reality debut of its blockbuster Angry Birds franchise at Magic Leap instead.
News: Magic Leap L.E.A.P. Conference Speakers Announced, Includes Celebrities & a Major Tech Partner
Applicants looking to attend Magic Leap's first annual L.E.A.P. conference next month in Los Angeles have begun receiving their confirmation invitations, and now we have more detail about some of what will happen at the event.
You want whales? Ok, you'll get whales! That seems to be the unspoken message from Magic Leap via its latest update in the form of several new experiments posted inside its Helio app.
News: Magic Leap & Sigur Rós Video Reveals Behind the Scenes Development of Tónandi Augmented Reality Music App
Now that the augmented reality cat is out of the bag, Magic Leap is beginning to open up a bit more about how of some of its work came together in the years and months leading up to the Magic Leap One's release earlier this month. On Wednesday, the company unveiled a behind the scenes video of how the ethereal music-meets-AR app Tónandi was produced in collaboration with Icelandic music group Sigur Rós.
In recent days, I've twice talked about brining the Magic Leap One out into the world with me to test its mobile capabilities. But you may have been wondering how I carried the device with me. Did I just stuff my brand new $2,300, hard to obtain device in a backpack and hit the road? Hardly.
From day one, my favorite thing about the Magic Leap One has been its portability. It's so well designed that it just screams to be taken out for a walk through the city. Alas, Magic Leap says the device is (currently) designed to be used indoors, preferably in settings containing few windows or black surfaces.
Since getting our hands on the Magic Leap One last week, we've been methodically delving into each feature and reporting our findings step-by-step. Earlier this week, we took a look at the Screens app (a video viewer) and the Helio app (an AR web browser). This time around, we'll be digging into the Create app, the experience that allows you to fill the real world with objects that transform the nature of your local reality.
Yesterday, I talked about what I think is the most immediately mainstream-friendly app on the Magic Leap One is (Screens), and now we'll touch upon the runner-up: Helio.
Hands-On: Magic Leap's Screens App Is the Closest Thing to a Killer App for the Magic Leap One, For Now
By now, you already know that the Magic Leap One ships with an array of apps to immediately get you accustomed to operating in your new spatial computing reality. The first one we're going to focus on is Screens, an app we told you about previously, but only now have managed to try for ourselves.
News: Magic Leap's Good News — the Haters Are Wrong, Bad News — Now Everyone Will Focus on Apple Glasses
I've had a few days to live with the Magic Leap One, and it's time to finally weigh in with some thoughts as someone who has been tracking this company from the beginning, for almost five years now.
News: The Ultimate Magic Leap One Unboxing, Every Part, Every Logo, & One Very Special Surprise Treat
We've seen all the Magic Leap One glamour shots, and we've even shown you a bit of what it looks like to view augmented reality on the device. But there's something else us super geeks appreciate more than anyone else: the grand unboxing!
We've spent years waiting to see what all the secretive fuss was about, and now that the device is in our hands, we can finally begin showing you images of what the Magic Leap One experience looks like.
For the curious, here are a number of close-up shots of the Magic Leap One's optics and the magnetic attachment that can be swapped out for a version with lenses matching your glasses prescription in the near future.
News: Magic Leap Care Center Reveals New Details About Magic Leap One Usage, Sales Practices, & Who Gets to Use It
Now that the Magic Leap One is officially out in the wild, users are already beginning to find out exactly how it works and what it might be useful for in the augmented reality space. But there are still other, more unique questions that remain unanswered.
The narrative that Magic Leap has weaved for the Magic Leap One has focused on the freedom of spatial computing versus dated modes of 2D screens.
In a surprising twist of expectation management, Magic Leap managed to not only ship but deliver the Magic Leap One I ordered on Wednesday by 4 p.m. PT on the same day.
News: This Is What Tech Reviewers Think of the Magic Leap One After Spending Time with the Finished Product
The hype train that left the station years ago has reached its first stop, and now we finally have access to the Magic Leap One, the device many have claimed would revolutionize the augmented reality space at launch. But is that really true?
Now that the cat's out of the bag, Magic Leap has published videos of a pair of apps that will be available to Magic Leap One early adopters.
In the wake of the smoke from the meticulously orchestrated launch of Magic Leap One, the company has revealed what "leapers" can expect to experience via Lumin OS when their devices arrive between now and the end of the year.
The day has finally come. About eight months after unveiling Magic Leap One: Creator Edition, on Wednesday, Magic Leap made the device available for order through a reservation page on its website.
After a series of hints revealed by CEO Rony Abovitz via Twitter, Magic Leap looks like it is ready to launch Magic Leap One on Thursday at 8:08 a.m. ET.
With the official launch of Magic Leap One expected by the end of summer (translation: days from now), Magic Leap's hype machine just took a big hit with the sudden loss of a key marketing executive.
News: Magic Leap's 'Blink' Demo Shows How Eye Tracking & Spatial Audio Make Virtual Content Come Alive
Over the past few weeks, a trio of developer lessons (one of which was revealed in Magic Leap's most recent Twitch livestream) have revealed samples of experiences that are possible while using the Magic Leap One.
Last week, Magic Leap gave us an additional peek at its Lumin OS and more tutorials that show how its device works with virtual content. But details about the hardware wasn't included in the array of new information.
In the lead up to the Magic Leap One launch, Magic Leap has been coy about what the actual field of view (FoV) is for its first commercial product.
The Magic Leap One: Creator Edition has been teased for months now, and while we still don't know exactly when the sales will begin, it can't be long now because we've discovered a couple of new hints that the device's launch is imminent, hiding in plain sight on the company's website.
The long and slow road toward the actual release of the Magic Leap One appears to be accelerating, with a couple of new demonstrations of how the system works revealed in this week's creator's portal updates along with the company's developer documentation.
Among a treasure trove of new developer information on the Lumin OS that Magic Leap recently published on its Creator Portal appears to be the official confirmation of the Magic Leap Mobile Companion App.
A fresh batch of developer info has been revealed on Magic Leap's Creator Portal. On Thursday evening, the normally secretive company gave the general public perhaps the closest look yet at Magic Leap One's Lumin operating system.
With the launch of the Magic Leap One looming over summer's horizon, on Wednesday, Magic Leap released an essential component that will differentiate it from current augmented reality platforms.
In keeping with its focus on loading the Magic Leap One with content at launch, Magic Leap has inked a creative partnership agreement with augmented reality production studio Square Slice Studios.